Technology is increasing day by day and so are your chances of getting hacked if your website is unprotected.

You may be occupied with other business work and not be able to prioritize your site’s security, but, mind you, leaving your website unprotected will do greater harm than good, compared to the rest of the stuff. You need web security to save your sensitive information from getting in the wrong hands. Your host may inform you if your site has malware but can’t protect you from the potential risk of hackers. This is because hackers prey on your site’s loopholes. They have advanced programs to collect sites containing those loopholes and then, attack. 

It has been estimated that nearly 50000 websites get hacked daily. Here are the top 4 damages a hacked site can lead to!

Why is it important to protect your site from hackers?

Hackers can steal data and target your customers:

An unprotected site leaves you and your customer’s information at a huge risk, especially if you are on an e-commerce site that requires customer info. Hackers can easily track their identity and make false purchases. Also, the hackers can redirect the traffic, or even worse, infect visitors with malware.

A hacked site can badly impact your business reputation:

A hacked site breaks the trust of customers. They will think twice before doing business with a site that has a previous history of being infected. Nobody wants to risk their information. Moreover, google sends a warning to every visitor that views a website without SSL, marking your site insecure. Your potential customers won’t be able to view your products or services.

As it is said, “It takes 20 years to build a reputation and a few minutes of cyber-incident to ruin it.”

It may blacklist your site on google:

Google blacklists at least 10000 sites each day. It marks the suspicious site as a security risk and prompts users to stay away. A blacklisted site usually loses more than 95% of its traffic. It could risk your sales and wipe you off the SERP (search engine result page)

Now that you are well aware of the risks your site is prone to, it’s time to level up and use precautionary measures to make your platform secure. To protect your site, read the information below.

How to ensure the website’s safety and security?

Here is what you need to do:

• First and foremost, get your website SSL certified. It will collect and secure the data from your site.
• Practice the use of two-factor authentication to recognize any difference in an IP address and send an alert to the phone number
• Use Website Application Firewall. It stops automated attacks
• Scan your website for any malware using a website scanner. It will look out for threats and remove them. 
• Keep your website’s software up-to-date.
• Try to keep passwords that are hard to crack!

Final thoughts:

Website security will save you the huge cost of after-hack cleanup. Business owners have to spend big chunks of money once their site is infected. It will also save you from a breach of trust and create a better, trustworthy, and transparent relationship between you and your consumers.

Lastly, if you want any help with making your site secure, contact us at http://strategyinn.com/ and book a FREE consultation call.